A Simple Local SEO Checklist to Help Your Business Get Found in 2024
If you run a small business, showing up in local searches is a key factor for success. This Simple Local SEO Checklist will help people find you when they’re looking for the services you offer in your area. It doesn’t have to be complicated—these steps will get you sorted and help boost your local presence. […]
How to create User Personas for your branding or website project
User personas are fictional characters created to represent the different types of customers or users that might use a business or brand’s product or service. Creating a strong and effective brand is not just about having a catchy logo or a memorable tagline; it’s about truly understanding who your customers are and how best to […]
How to use Location Pages to boost local SEO
The Role of Location Pages in Local SEO Location pages are a key component of digital marketing strategies for businesses aiming to improve their presence in local search results on Google. These pages are designed to reflect how people typically include geographic details in their searches. For example, if someone types “plumber in Wollongong” into […]
The Top 5 Website Mistakes and How to Avoid Them
Your website is one of the first points of contact between your business and potential customers so it’s important to get it right. However, the process of creating a new website can be fraught with mistakes and pitfalls. With over 20 years of experience in branding, graphic design, and digital creative, we’ve seen a tonne […]
The power of branding for small business
Branding for small business is crucial in today’s crowded market. Establishing a unique identity and building brand recognition can make all the difference in attracting and retaining customers. In this blog post, we’ll explore why branding is essential for small and medium-sized businesses and how to build a strong brand identity that stands out in […]
The best platform for your website 2024
What is the best platform for your website has been updated for 2024 to include info about newer players in the market Webflow (Not that new) and Framer. The Pros and Cons of WordPress, Squarespace, Wix, Weebly, Shopify, and now Webflow and Framer. Which is the best platform for your website? Building a website is […]
6 Web Design Trends in 2023
In today’s digital world, a strong online presence is crucial for any business’s success. Web design plays a pivotal role in shaping the way users perceive and interact with your brand. As business owners, staying ahead of the competition involves embracing web design trends that captivate your audience and improve user experience. In this guide, […]
5 tips for your new website design
Re-designing, or starting a new website design project can be a daunting process, but it doesn’t have to be. Thankfully it’s not a new problem and your agency (hopefully us, we’ve made a bunch) can guide you through the process. With the right guidance you’ll make it out the other side with an amazing online […]
What is the best email solution in 2023
There are a number of options when looking at hosting your email in 2023, but of all of them, we recommend using Google Workspace for your email hosting. There are several benefits to using Google Workspace (formerly known as G Suite) for your email hosting. The major one is the reliability and security of the […]
How to build trust with Google Reviews
Google reviews are an excellent way to build trust around your business or brand and it’s not really that hard to get them. In reality, all you have to do is ask. Most customers will be more than happy to write you a short review if they’ve had a good experience. To help you get […]
The Importance of Google Local Search
Having a Google My Business profile optimised for local search can be extremely beneficial for your small business. First and foremost, it allows you to be easily found on Google Maps and in Google’s local search results. This is especially important for businesses that rely on foot traffic, as it makes it easier for customers […]